Targeting

Volunteering plays an important role in regional venue management. This Charter provides a sample framework for the protection of the needs and interests of volunteers and venue.

Tips on how you can use audience data and your ticketing system to target an audience group.

The following Social Media tips cover the three most commonly used platforms Facebook, Twitter and YouTube - a great way to build conversations with your audience.

A well written, honest evaluation and report of your funded project will go a long way to building your relationship with a funding body and providing a good foundation for the next application you submit.

This example schedule lists common tasks by weeks out from the performance date.

Building an audience for each single event, the same way every time, without taking the longer strategic over view, means you’re starting from scratch every time.

Although email is much cheaper than mail, you won’t have email addresses for everyone on your database, and some people will prefer to receive hard copy information from you in the post.

The term CUSTOMER FREQUENCY describes the pattern of attendance across your database, or how often customers attend.

Customer data is valuable because it enables you to contact people directly in the future, to tell them about events they may be interested to attend. This can be much cheaper and more effective than newspaper advertising.